Tuesday, December 17, 2013

Research Paper: "A Pedagogy of Multiliteracies: Before and After"

Karen Mooney
Professor Barbara Gleason
English B6400
December 17, 2013

“A Pedagogy of Multiliteracies”: Before and After
In 1994, a group of scholars and educators gathered in New London, Connecticut, to discuss the interests they shared in the ways in which literacy and teaching were changing. “A Pedagogy of Multiliteracies: Designing Social Futures” is the self-described manifesto that emerged from that meeting. In it, they argued that two historic shifts--the cultural and linguistic diversity fueled by globalization and the emergence of new communications technologies-- required a new approach to literacy, one that went beyond the mere reading and writing of words. They called it “Multiliteracy.” The forces that led to this call for change had been gathering for decades, and the twenty years since have made it more urgent.
In their introduction to a book that came out of the conference, Multiliteracies, Cope and Kalantzis write that there were many ironies about 10 scholars from the English-speaking world arriving in Rhode Island to search for consensus on what they saw as very pressing issues (3). For one, the town’s name, New London, reminded them that four centuries earlier English was spoken by only about a million people clustered close around London itself. In 1994 when they met, English and its many variants were spoken by some one billion people scattered across the globe. A second irony was the quaint and affluent environment of New London, seemingly so distant from the clash of cultures and ideas—about grammar, back-to-basics, great works, among them--that was making a traditional approach to literacy appear ever more out of step. Yet after a week, the group was able to craft a document that has profoundly influenced literacy studies ever since.
Roots of A Pedagogy of Multiliteracy
The Pedagogy of Multiliteracies signaled a radical shift in the role of words for many purposes, their relationship to other media, and their singular place at the center of literacy. Since the dawn of alphabetic script, those who could read and write were accustomed to status and access to social capital. Images were not valued as conveyors of meaning. But as George recounts in “From Analysis to Design: Visual Communication in the Teaching of Writing,” images began to encroach upon words in the middle of the last century (2). In 1946, the teachers guide to the new Dick and Jane beginning reader reminded instructors that children live in a world awash in images—in magazines, advertisements, movies, and comic books—and recommended that children be taught to read pictures, too. Television challenged literacy further, spurring the NCTE to issue a report in 1961. Television and the Teaching of English determined that television was not the equivalent of literature but should be accepted as a literary text of sorts, and saw the task of the English teacher to train critical judgment about it (George 11-12).
College writing departments held images at arms length. Successive revisions of the popular writing text, James McCrimmon’s Writing with a Purpose, included visual charts and graphs as source information for writing exercises, and occasionally included prints or paintings as prompts to inspire students to write with compelling visual detail. By the 1970s, however, the visual began to make inroads on the text itself, with the addition of colorful illustrations and wider margins. Robert Connors historical analysis of these changes reveals that the publisher did so grudgingly to appeal to the less capable student, and clearly viewed it as a sort of “dumbing down.” (George 8-9) A philosophical shift in the privileged role of words in the making of meaning came in 1987 with the publication of Ways of Reading, a composition reader by David Bartholomae and Anthony Petrosky. Their title was a nod to John Berger’s Ways of Seeing, a book that had radically shaken the art world by suggesting that the meaning of images changed over time and with context (were culturally informed), and which broke down the barrier between high art (art history) and low (advertising). Perhaps more significantly, Ways of Seeing contained several “essays” that consisted only of images and that Berger believed raised questions as well as any essay in words. In their own book, Bartholomae and Petrosky made it clear they believed meaning was no longer restricted to words alone, and that the visual was more than a linguistic prompt [1] (George 11-12).
Also during the 1980s, the NCTE was puzzling over film. William Costanzo, who wrote a report for the organization’s Committee on Film Study in 1981, at first saw the medium in a familiar way, as a prompt for writing. But by1986 his views had changed: “If I once regarded film study as a path to better writing, I now see film and writing as equal partners traveling along the same road” (86). Costanzo wrote that his shift had been informed by new research in semiotics, neurophysiology, and cognitive psychology that had found strong connections between visual forms of thought and written language. He added, “Writing involves more visual thinking than we recognized in traditional composition classes” (86). The cognitive barriers between the media were breaking down. 
At the same time that scholars, teachers, and publishers were pondering the slow encroachment of images, television, and film on the linguistic domain, technology was doing the same in hyperspeed.. In 1981, the IBM PC went on sale, and in 1982 Wordperfect hit the market, email debuted in 25 cities, and Time magazine named the Computer its Man of the Year. Two years later, the Apple McIntosh appeared for the first time, and so did the word “cyberspace.” The World Wide Web was born in 1990 with the creation of the Hyper Text Transfer Protocol (HTML) and in 1994 the first internet browser, Netscape, was released (Timeline of Computing History, 1996).  With these tools, the ability to create words and share them was growing easier and available to a broader public, with no educational gatekeeper. The demand for visual representation and the ability to combine media were also growing. It was against this intellectual and technological backdrop that those ten scholars met in Rhode Island to ponder literacy.
A New World Order
The New London Group began their report with a mission statement about education--“to ensure that all students benefit from learning in ways that allow them to participate fully in public, community, and economic life” (1)-- and by recognizing the particularly important role of literacy pedagogy in fulfilling that mission. The group’s second statement was a call to reinvent it. Historically, they wrote, literacy pedagogy had been “a carefully restricted project—restricted to formalized, monolingual, monocultural, and rule-governed forms of language” (1). They proposed, instead, a pedagogy of “multiliteracies,” reflecting two contemporary realities, first, the emergence of “multiple languages, multiple Englishes, and communications patterns that more frequently cross cultural, community, and national boundaries” (4) now required for work and civic engagement, and second, the proliferation and integration of many different modes of meaning-making, in which texts are related to visual, audio, spatial, behavioral and other elements. Because of both trends, one standard or set of skills could no longer be the substance of literacy learning (4).
In their view, literacy as flexible, fluid, and multimodal was not separate from other spheres of life; it reflected the forces at play in other arenas, from the most public to the most private. While nation-states had proliferated in the contemporary world, the more salient conflicts over power and access to wealth centered on narrower issues of identity and recognition, often around regional or ethnic interests.[2] The language of civic discourse reflected these new differences (7-8).
 In the workplace, traditional command-and-control hierarchies based on race, gender, and education had devolved into organizations with flattened management structures, collaborative cultures, and informal peer to superior relationships. They demanded multiple skills, creative investment, and the ability to adapt to constant change. But as diffuse and often ill-defined as these work cultures may be, each still has a mainstream language that workers need to understand and use, often requiring code-switch between workplace discourse and that of the individual’s private life (5-7) .
These profound changes in civic and work life were matched by changes in the personal sphere as well. Private lives were becoming more public and public discourse more informal, what the NLG called the “conversationalization” of public language.[3] Narrower issues of identity, while becoming more significant in political life, were becoming determinant in private lives as well, as people more openly identified along lines of gender, ethnicity, generation, and sexual orientation. At the same time that these private differences were being pushed into the public space, mass media culture was invading private spaces, threatening to crowd out personal narratives with those of a global commodity culture (8-9). The NLG saw all of these changes reflected in language: “As lifeworlds become more divergent and their boundaries more blurred, the central fact of language becomes the multiplicity of meanings and their continual intersection” (10). Because the study and teaching of language was their domain, they knew that traditional approaches would not longer work.
As the NLG saw it, schools play a critical role in regulating access to social discourses (structured set of conventions) and symbolic capital that determine students’ life opportunities. Because of all of the trends summarized above, however, they parted ways with one plank of the progressive philosophy of Dewey and others that viewed schools as agents of assimilation, creating homogeneity out of differences. Instead, they believed schools should recruit, rather than erase or ignore the differences and subjectivities that students bring to the classroom; they should provide access without requiring people to leave their differences behind. Schools had to be in tune with a world of flattened hierarchies, creative urgency, constant change, code-switching, porous public/private boundaries, global and local diversity, and civic pluralism. The classroom should be a microcosm of the transformed relationships and realities outside its doors. In that space, students and teachers engage in designing social futures.
A Pedagogy of Multiliteracies
The New London Group kept their eye squarely on the classroom, on what students need to learn. Their central notion of pedagogy was one of design. They chose the concept for its connection to two separate threads—to the structure of an object (“the design of a car”) but moreso for its suggestion of a creative act, one that ultimately could transform the person, or student, from passive receiver to active maker. The NLG viewed any semiotic activity, including using language to consume or read texts, as involving three elements: Available Designs, the structured conventions, grammars, and objects of any semiotic system (language, film, music, etc); Designing, the process of shaping meaning out of available designs, including reading, seeing, listening, speaking, and writing; and the Redesigned, the outcome of Designing, from simple transformed understanding to the creation of unique products of human agency (11).
The NLG believed a literacy curriculum could be built upon the framework of design, but first it had to acknowledge the increasing importance of modes of meaning other than linguistic ones. They elevated four others alongside it, “Visual Meanings (images, page layouts, screen formats); Audio Meanings (music sound effects); Gestural Meanings (body language, sensuality); and Spatial Meanings (the meanings of environmental spaces, architectural spaces).” (28) An additional mode, Multimodal, related all the others together. To understand the messages of contemporary life, they believed--from magazines, to movies, to a trip to the mall--it was no longer sufficient to read the linguistic messages embedded in them. A full understanding required examining all their modes of meanings and the connections among them.
The New London Group’s pedagogy rested on four components: Situated Practice, Overt Instruction, Critical Framing, and Transformed Practice. Situated Practice, the most prominent, reflected the long history of progressive education, from Dewey to Street and the notion of situated practice.[4] Mastery, they believed, requires “immersion in a community of learners engaged in authentic versions of such practice….” (20) But because learners can vary significantly from one to another, can pursue leads that are not useful, because higher-order language may not develop from immersion alone, and because situated practice may not lead to conscious control without guidance, more is needed. In Overt Instruction, then, teachers guide a community of learners as “masters” of practice, to help focus learning and provide specific tools. Teachers can help, too, with Critical Framing, urging the student to stand back and understand what they’ve learned in all its contexts, including historical and social as well as those of the particular field of which it is a part. Finally, in Transformed Practice, students demonstrate what they have learned by designing, carrying out, and reflecting upon new practices. Transformed Practice also provides opportunities for the student to assess his or her learning and to be assessed.
The New London Group’s notion of design went further than any single act, however. They applied the same principles to create a new pedagogy. They meshed their observations of the changes afoot in the world with their ideas about education and schools and devised a new plan for teaching. In doing for, they knew, they were encouraging a new social order, a design for the social future.
From Page to Screen
Far from pushing words into the shadows, digital, interactive, social, and other new media have unleashed a tsunami of writing and composition. Kathleen Yancey believes we have entered a new Age of Composition (“Writing in the 21st Century” 5) and compares it to the way reading flourished in the 19th century when the effects of the printing press finally took hold (“Made Not Only in Words” 299). More people write now than ever before, including email messages, Facebook posts, tweets, instant messages, blog posts, fan fiction, and more. Photographs, emoticons, videos, and other graphic content often accompany these messages. The site of all of this composition, however, has shifted from the page to the screen, an inherently visual space (Kress, 65). The choice of words, visuals, arrangement, and movements within and from a page together embody ideas and assertions (Wysocki 1).
Learning print literacy today does not precede other competencies; it develops along with digital literacy and all of its multimodal elements. As Yancey writes, “We have moved beyond a pyramid-like, sequential model of literacy development in which print literacy comes first and digital literacy comes second and networked literacy practices, if they come at all, come third and last” (NCTE 6). Print literacy as gatekeeper began to fade when educators realized that children didn’t need to learn to spell perfectly before beginning to write. Similarly, it is now accepted that complex thinking can develop alongside beginning skills. Facility with a variety of modes of meaning can grow simultaneously.
While thinking and communicating multimodally is increasingly more common, most of this composition occurs without instruction and beyond the classroom. Schools are struggling to get their bearings. Twenty years after A Pedagogy of Multiliteracies was published, many teachers remain dedicated to the traditional practices of their discipline and fear spending time incorporating multimodal forms of composition would be a distraction. Takayoshi and Selfe, writing in Multimodal Composition: Resources for Teachers, lament “the astonishing lack of change in classroom assignments and student-authored writing”(2). Students in many English composition classes are still involved almost solely on producing essays that could have been written by their parents and grandparents, and that are out of step with the documents in the digital environments through which most of the meaning in our society now comes. Takayoshi and Selfe give several reasons for teachers to shift their literacy pedagogy and to broaden their understanding of composition and of texts: because multimodal texts are the communications currency of our time, because creating them reflects the participatory values of progressive education, and also because it can be more engaging for student and teacher alike. They believe that composition teachers, without abandoning their primary responsibility to teach the mastery of alphabetic writing, can nevertheless help students create and interpret texts, even when the nature of texts has changed. The goal has been the same in every age: “to teach students effective, rhetorically based strategies for taking advantage of all available means of communicating effectively and productively, to multiple audiences, for different purposes, and using a range of genres” (9).
College composition professor J. Elizabeth Clark agrees that “new technologies and the teaching of writing have yet to merge” (“The Digital Imperative,” 1). Notions of authorship, authority, audience, and the writing process are all being redefined in the world at large. In her classroom, where technology is welcome, she finds other challenges. Students who are digital natives and comfortable with new media may still lack critical thinking skills, familiarity with editing and revision, the skills to produce multimodal texts themselves, and experience code-switching for different technologies and different audiences (“New Worlds,” 32-35).
The gap between composition outside and inside schools represents a risk for institutions that have traditionally been the incubators and leaders of ideas and movements (Clark, “Digital Imperative” 28). Students accustomed to informal, unbound, and multimodal ways of communicating may increasingly lose patience with the pace of academic institutions and find schools irrelevant (Lutkewitte 11). 
On paper, at least, things are changing. This past February, the NCTE updated their Definition of 21st Century Literacies to reflect social and technological change. The statement acknowledges that to be literate in a global society demands multiple literacies and involves many abilities and competencies. Proficiency with the tools of technology and the ability to “create, critique, analyze, and evaluate multimedia texts” are specifically identified.
At its annual meeting next March, the Council of Writing Program Administrators will consider a revision of its Outcomes Statement for First-Year Composition that would eliminate Composing in Electronic Environments as a separate outcome. The proposed revision blends technology and multimodality into each of its other goals, and replaces “writing” with “composing” (Clark, “Digital Yesterdays”).
The Common Core Standards for primary and secondary education, to which forty-five states have signed on, weaves technology into its standards for every year. Overall, the standard requires that “Technology is being used in our classrooms to collaborate, create content, and solve problems.” From kindergarten through high school, students are provided opportunities to explore digital tools, conduct research online, analyze content, and produce their own meaning for various media (Cooper).[5]
The challenges remain. Even as schools, colleges, and universities adapt, the world outside is changing even faster. Students arrive with technical skills and ways of interacting with them that teachers do not know. Good teachers have always looked for ways to learn from their students, but that will be a critical skill in the years ahead. Constant learning and adaptation will be an imperative not just for students and teachers, but for adults in every field. The New London Group saw extraordinary social and technological forces emerging and sought to create a vision to reflect them. But the challenge may be bigger than they could have known. They wrote their report before the arrival of social media like Facebook and Twitter, before the development of the interactive internet known as Web 2.0, before smartphones, cloud computing, crowd sourcing, Wikipedia, and more. Human culture is certainly in the middle of a transformation like that from the age of scribes to the age of print, but the change may be as sweeping as that from oral to print culture. Schools and the compositions generated within them must transform too. Designing a social future may be a bigger task than anyone has yet imagined. 

                                            
                                                       Footnotes

[1] Bartholomae and Petrosky, now joined by Stacey Waite, continue to test orthodoxy. The tenth edition of Ways of Reading, due out next year, includes video and ePages. http://www.bedfordstmartins.com/Catalog/product/waysofreading-tenthedition-bartholomae
[2] This trend continues to grow on the world stage, as we see today in Syria, the Democratic Republic of Congo, and other conflicts, as well as on the national stage, where regional, racial, and gender identities inform Tea Party politics, the drive for gay marriage, and other issues.
[3] The New London Group made this observation ten years before the emergence of Facebook.
[4] ”The Pedagogy of Multiliteracies: Designing Socials Futures” lists the many scholars and reports on cognitive science, social cognition, and sociocultural approaches to language and literacy on page 20 of their paper.
[5] State University of New York College at Geneseo education student Katie Allen has posted an informative and clever Prezi on multimodal activities that align with specific Common Core standards, “Employing Multiliteracies in the World of Common Core” December 7, 2012. http://prezi.com/2w-vaa4ewe0h/employing-multiliteracies-in-the-world-of-common-core-standards/



                                                        Works Cited

Clark, J. Elizabeth. “The Digital Imperative.” Computers and Composition 27 (2010), 28-35.
          Web. Link
       
---. “Digital Yesterdays, Digital Tomorrows.” The Mina Shaunghnessy Speaker Series. New
           York. 6 December 2013. Speech.

---. “New Worlds of Errors and Expectations: Basic Writers and Digital Assumptions.” Journal
          of Basic Writing 28.1 (2009): 32-49. Web.

Cooper, Letia. “Infusing Technology Into the Common Core.” TechWithTia.com. N.p. Web. 13 Dec. 2013. http://www.mediafire.com/view/?my91i4abv5896x6

Cope, Bill and Mary Kalantzis. Introduction. Multiliteracies. Ed. Bill Cope and Mary Kalantzis.
          London and New York: Routledge, 2000. Print.

Costanzo, William. “Film as Composition.” College Composition and Communication 37.1
          (1986): 79-86. Web. http://www.jstor.org/stable/357384

George, Diana. “From Analysis to Design: Visual Communication in the Teaching of Writing.”
          College Composition and Communication 54.1 (2002): 11-39. Web.
          http://www.jstor.org/stable/1512100
   
Kress, Gunther. Literacy in the New Media Age. London and New York: Routledge. 2003.

Lutkewitte, Claire. “The First Digital Native Writing Instructors and the Future Multimodal
           Composition Classroom.” Basic Writing e-Journal. 10.1/11.1 (2011-2012). Web.
            http://bwe.ccny.cuny.edu/LutkewitteDigitalNativeInstructor.html

The New London Group. “A Pedagogy of Multiliteracies: Designing Social Futures.” Harvard
Educational Review 66.1 (Spring 1996), 1-29, Web. 11 October 20123.
wwwstatic.kern.org/filer/blogWrite44ManilaWebsite/paul/articles/A_Pedagogy_of_Multi
literacies_Designing_Social_Futures.htm#11

“The NCTE Definition of 21st Century Literacies.” National Council of Teachers of English.
          15 Feb. 2008. Web. 13 Dec. 2013.

Timeline of Computing History, http://www.computerhistory.org/timeline/

Wysocki, Anne Francis. “Impossibly Distinct: On Form/Content and Word/Image in Two Pieces
          of Computer-Based Interactive Multimedia.” Computers and Composition 18 (2001): 137-

Yancey, Kathleen Blake. “Made Not Only in Words: Composition in a New Key.” College
          Composition and Communication 56.2 (2004): 297-328.

---. Writing in the 21st Century. Retrieved Dec. 13, 2013, from 
           http://www.ncte.org/library/NCTEFiles/Press/Yancey final.pdf



[1] Bartholomae and Petrosky, now joined by Stacey Waite, continue to test orthodoxy. The tenth edition of Ways of Reading, due out next year, includes video and ePages. http://www.bedfordstmartins.com/Catalog/product/waysofreading-tenthedition-bartholomae
[2] This trend continues to grow on the world stage, as we see today in Syria, the Democratic Republic of Congo, and other conflicts, as well as on the national stage, where regional, racial, and gender identities inform Tea Party politics, the drive for gay marriage, and other issues.
[3] The New London Group made this observation ten years before the emergence of Facebook.
[4] ”The Pedagogy of Multiliteracies: Designing Socials Futures” lists the many scholars and reports on cognitive science, social cognition, and sociocultural approaches to language and literacy on page 20 of their paper.
[5] State University of New York College at Geneseo education student Katie Allen has posted an informative and clever Prezi on multimodal activities that align with specific Common Core standards, “Employing Multiliteracies in the World of Common Core” December 7, 2012. http://prezi.com/2w-vaa4ewe0h/employing-multiliteracies-in-the-world-of-common-core-standards/

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